All in the game

First you say you're always with me,
Coz being with me is fun.
Say you'll go the whole distance,
Since the love that you found all right.
Come on. What's going on?
What you're thinkin'?
Then you say you need me,
Like the garden needs rain.
Then you go and deceive me,
Like it's all .....
.... in the game...
All in the game.

http://www.youtube.com/watch?v=R00T80pwKmE

Love the ad .... and more so, the jingle.....fabulous it is.